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Meet the Team

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Larry Reiter - Founder & Business Development

Larry brings decades of industry experience in positions such as VP of Sales at Domaine Select Wine Estates, and 15 years with the Eber Brothers organization, including the last five years as General Manager at Paramount Brands Off-Premise Division in the NY Metro market.  Larry’s prior experience as the owner-operator of Topper’s Restaurant provided a foundation in food, wine, and spirits that allowed him to become a successful sales representative with Cazanovi-Opici when he sold his restaurant to allow time for his family.  A foodie with an orientation towards fresh, local products, Larry keeps in touch with current food and beverage trends.

Larry is an avid supporter of The Wounded Warrior Project. He also recently completed his second running marathon, is an avid skier, loves swimming, cycling, cooking, and growing vegetables for his family.

Anne Brown - ​Broker/Agent, Virginia & Washington D.C.

Anne has 15+ years in the wine industry, with extensive knowledge in East Coast and national sales, having worked at the winery, distributors, and at the broker sales levels. Prior to her working in the wine industry, she worked for Liberty Fabrics, a Courtaulds Textiles Company, along with served nine years in the United States Army. When not sharing her passion for wine Anne can be found supporting The Boys and Girls Club of Madison County and supporting many local Veterans causes.

Francis Fecteau - ​Broker, Utah

For Francis, it’s never changed. Not once in more than a decade of experience. Great wine still makes him weepy and weak in the knees; still has the capacity to surprise and thrill. From the age of 7, he has followed his obsession with food (later adding wine) and following a brief stint as a chef and restaurateur, he became a wine broker. After years of enduring the bureaucracy of brokerages, large and small, he went out on his own to elevate the wine experience for producers and Utah consumers alike. As our boots on the ground in Utah, his conviction is unwavering as is his support of his local community. Francis volunteers time and resources to Feast of Five, a slow food initiative to feed kids healthy food; Meal on Wheels; the Salt Lake City Downtown Alliance, and Reel Recovery for Prostate Cancer.

Deborah Williams - Sales Manager, NC/SC

Deborah’s career started in the beverage industry started as a wine buyer for Whole Foods in 2001.  She has worked as a sales representative and then sales manager for Juice Wine Purveyors and Freedom Beverage before moving over to the supplier side of the business with her most recent position as a key account manager for Bronco Wine Company.  She is very active in the NC restaurant scene and when not out on the road can often be found in her vegetable garden providing for her family.  Being a "foodie" Deborah and her husband Greg have been known to travel far for a special meal.  Deborah is a committed volunteer with BackPack Buddies, Southern Wake County Food Bank, and Paws For Cause Rescue.

Ben Reiter - Marketing Manager

Ben comes to Columbus Wine and Spirits as a graduate of Purchase College with a bachelor’s degree in Fine Art Photography.  This training helped sharpen his keen eye for detail which he applied to his previous position as a project coordinator for Duggal Visual Solutions based in NYC.  With five years of project and account management behind him, he comes to Columbus well-positioned to steward our marketing campaigns, and maintain and develop our web and media presence.  Ben’s passion for fine food and beverages is reinforced by his interests in natural agriculture.  Ben is becoming active in the operations of the community garden in his Brooklyn neighborhood and is frequently found volunteering at organic farms upstate, through the World-Wide Opportunities on Organic Farms volunteer network.  He will continue to measure and remeasure his apartment to figure out if he has enough space to foster rescued Greyhound.  

Dani La Viola – Marketing Coordinator, New York  

Dani comes from a very creative background. She graduated from FIT with her Associates in Illustration and Bachelors's in Animation and Interactive Media.  After graduation, Dani started working on the business side of things. From customer service to sales to marketing. Marketing wound up being a creative outlet with many opportunities to combine business savvy and an artistic mind. While continuing to work in many artistic medias from Graphic Design to Traditional forms, she applies every aspect to improve the branding of a company. Dani has also worked at where she began her interest in the wine industry Dani is also a huge environmentalist/animal lover. She has her PADI certification in Open Water Scuba Diving and has volunteered internationally to help the hatchling sea turtles in Costa Rica as well as volunteered locally on Long Island for mammals and sea turtles. She enjoys underwater and nature photography as well.  

Reasonable Payroll Services, Inc. - Accounting

Reasonable Payroll Services, Inc. assists our financial service needs with accounts payable, accounts receivable, payroll and tax reporting support. 

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